Friday, July 3, 2009

Printers Dance Outshines Network, Wins Award

D&AD (originally founded as British Design and Art Direction) is an English organization dedicated to representing "the global creative, design and advertising communities. Since 1962, D&AD has set industry standards, educated and inspired the next generation and, more recently, has demonstrated the impact of creativity and innovation on enhancing business performance," says their website.

They also have an initiative to support "New Creatives" and advertising students.

Steve Hall of advertising blog AdRants calls our attention to the fact that a couple of ad aspirants named Matt Robinson and Tom Wigglesworth won a D&AD Student Award for this HP spot:

Note Steve's end comment, "The only thing that's a bit unclear? The work is actually for HP Workstations and not the printers."