It's to remind you that your bag of Lay's Potato Chips are made from locally grown potatoes (or at least USA grown spuds).Question: do people who eat potato chips care about where their crispy deep fried tuber flakes grow?
I don't think so.
Do you?
Here's the story on today's AdRants.
Got to love ad installations, though. Brings out-of-home alive with it's "You never saw this before" panache.
