Friday, July 31, 2009

How Agencies Are Getting Smart on Social Media

Yeah, I know most of you know more about Social Media than I - and a lot of people in advertising - do.

Agencies are taking different routes to get up to speed. This video surveys just a few strategies, including "BBDO, (who hires) young mentors to teach all their executives how to Facebook, blog, Twitter and otherwise function and think like authentic social-media players."

1 comment:

....J.Michael Robertson said...

Okay. Watched. What I need to find is an "Idiots Guide to Facebook." I'm on it. I have friends but damned if I've figured out how to leverage it.