Jaffe Juice says "swim in it"

How could fishlanguage not take a directive like that?

Especially since Jaffe promises "an unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity."

So take a half hour to put on your Olympic Speedo (or cut to the chase) and take a swim.

To see Joe Jaffe in action, plop yourself down right here.