In this morning's New York Times, the Arkansas Ark of Culture is making waves yet again by striking deals directly with music artists/bands, cutting out the middle man.
That grinding sound you hear is the RIAA, the voice of those middle men, self-resurfacing it's metaphorical teeth - usually used to bite the metaphorical butts of online file sharing miscreants.
Sidebar: I'm in Atlanta (Hotlanta - 79 degrees at 6 am) for the American Advertising Federation annual meeting. NYT advertising columnist Stuart Elliott speaks to us at lunch today. If anything interesting emerges, you'll hear it here tomorrow.
Customer-Centric Marketing: Speaking Your Audience's Language in a Digital
World
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[image: talk_bubbles.png]
The effectiveness of marketing strategies hinges on one fundamental
concept: customer-centricity. For experienced advertisers a...
1 month ago
1 comment:
Bated breath, my friend, bated breath.
As in abated, of course.
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